April 25, 2023 marked the 25th anniversary of the first Pokémon Center in Tokyo, Japan! It was a lovely surprise to be visiting Japan from the States during this anniversary.
As part of the celebration, a 25th anniversary collection was released which featured original Pikachu. It was all so cute and I struggled to choose what items to pick. I ended up buying four things from the collection and the details are just wonderful.
The Pokémon Centers in Japan also featured a My Pikachu plush campaign, where you could choose a Pikachu as your partner pokémon. Activities also included making a special tag for your plush.
I did not end up purchasing a Pikachu plush for this campaign as I had to limit the amount of Pokémon Center merch I bought - thanks luggage constraints! But I am happy with the 25th anniversary merch I picked out!